You may know her as course creator, mastermind host, podcaster, online business guru, or mindset and business coach – but Melyssa Griffin is so much more than that, and I’m honored that I’ve gotten to experience so many facets of who she is. My brand session in Venice Beach with Melyssa was nothing short of a dream come true, and a session where both of us really pushed the boundaries of our creativity and comfort zones.
I was out in Venice Beach attending Melyssa’s mastermind retreat, and in the elevator after the retreat one day, I told her I’d have some free time before heading to San Luis Obispo if she was interested in doing a session together. Within minutes, we had a plan formulating, and to be honest, I couldn’t believe it was going to happen! Melyssa is someone I have looked up to in business for over 5 years now, and getting to take these beautiful images of her, in her home, just before she moved, was so unbelievably special for me – and truly a career high.
As I said, Melyssa is so much more than the titles we give someone when they run a business. She loves animals, interior design, her home, walks with her dog Violet, plants, insects, spiders, hiking, travel, coaching, personal development, mindset, inner work, and helping others follow their truth and become the most whole version of themselves.
In her time in the online world of business, she turned her hobby blog into a multi-million dollar company teaching tens of thousands of entrepreneurs the “secret sauce” for building a successful company. But – a few years into teaching business tactics like email marketing and building online courses, she quickly realized that the true catalyst for business growth was one’s mindset. Upon learning this about herself and her students, she started to slowly pivot the messaging of her company to include more mindset work. Now, Melyssa shares:
“See, my job is to lead you back to yourself and to help you reprogram those limiting beliefs and patterns that are keeping you stuck and small. There’s no more hiding here, friend. Around these parts, I’ll be sharing my best business secrets, as well as helping you cultivate a life of true freedom, purpose, and fun.”
Melyssa is no stranger to burnout, achievement, and hustle culture. In the early days of running her business, she found herself perpetually exhausted, and on an emotional rollercoaster of stress, overwhelm, and burnout. After a 6 month sabbatical from her company, she decided a permanent shift was necessary. A shift that traded hustle for alignment. For inner validation instead of outward approval. That shift changed everything about Melyssa’s company – from the people she attracted to her work, to the offers she put out.
I was fortunate to experience Melyssa’s work before the change, and after the change, and can confidently say that every move she makes brings her closer to HER truth and her calling. While she has even more shifts brewing for her business and life, pivoting even away from mindset work for entrepreneurs, I know that whatever she does, she will be focused on helping people heal the parts of themselves that no longer serve them.
Melyssa believes in evolution – in metamorphosis, in shedding the layers of your being that don’t serve you so you can step into the most beautiful, whole version of yourself. And I truly believe that she has done that over and over again herself. Melyssa – may your truest self shine through, and always lead the way for you. Thank you for the honor of photographing you in such a beautifully poetic way. I can’t wait to see the next evolution of your business.
Brand Photographer: Laura Lee Creative
Location: Venice Beach, California Brand Session
Business: Melyssa Griffin
To book your brand shoot with Laura Lee Creative | New Jersey Brand Photographer, read more about my services here: https://lauraleecreative.com/brand-photography