A membership community for purpose-driven entrepreneurs to help you build a business and life you love– on your terms.
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The kind of person that wakes up every day - despite the obstacles in your way - and chooses to fight for your dream business and your dream life.
In your dream world, you’re a full time entrepreneur (take that 9-5)! You’re supporting yourself and your family with your business — having more time and freedom than ever before. Your business is mega profitable, you actually understand your numbers, and you're not worried about where your next client is going to come from.
But here’s the kicker: Your dreams also scare the crap out of you. And? you’re not exactly sure how to make them happen.
Bonus? You don't feel guilty adding a few extra "totally necessary" things to your cart at Target cause your income is #straightfire. Maybe even hitting 6-figures is on your vision board? In short — you’re a confident and fearless business owner who’s quite frankly, kickin’ butt and making things happen. #CRUSHINGLIFE
The truth is, your dreams LIGHT YOU UP. And you're SO ready to step into the 2.0 version of yourself where your dream biz and life are your reality.
And we're here to help you make your dreams a reality with clarity, purpose and joy - all in the name of building a business and life filled with freedom.
ESPECIALLY when you're trying to figure it all out on your own, holed up in your office or that extra corner in your living room, doubting whether or not you actually have what it takes to make it for the long haul. [Limiting beliefs are the WORST.]
NOT TO MENTION when you have to balance entrepreneur life with being a parent (to a human babe or fur babe… or both), spouse, friend AND learn EVERYTHING THERE IS TO KNOW ABOUT RUNNING A BUSINESS. What is life?!
Whether you’ve already made the commitment to doing the darn thing on your own full-time or are still working toward the day you can pursue your passion with your whole heart, you've been around long enough to know that running a business is NO. FREAKING. JOKE.
I mean seriously...Systems? Finances? Marketing? SEO? Bookkeeping? Taxes? Goal Setting? Branding? Work/Life Balance? (LOL)
Running a business can be overwhelming, lonely and downright hard.
If you’re reading this- we're guessing that you pursued entrepreneurship because you wanted freedom - but finding it is a little harder than you thought.
Comparing yourself to strangers on the internet, making you feel like you're failing at everything (Psst...you're not)
Working in yesterday's yoga pants, and a top bun- courtesy of dry shampoo cause showering regularly is so 2019... (but really)
Pulling your laptop out after your kiddos are in bed - or while you're supposed to be "relaxing" on the couch
we're here to make all of that easier.
ha! yeah... running a business is no joke.
You had yourself convinced that pursing your business full time would lead to endless time freedom, lots of vacations, no limit to your income, endless creativity, and so. much. JOY. But the reality is, most days look like:
Trying to learn the 394769376 things that you suddenly need to learn the minute you decide to become a business owner
Wondering when you're going to get an inquiry for a DREAM client and not just one who wants to pay you
Attempting to work smarter and create workflows and systems that cut your work time down dramatically, but floundering through every step
ready for your life to change?
But good news, friend: you don’t have to navigate running a business alone.
A membership community for creative, passionate, and purpose-driven business-owners who want to kiss their fears goodbye and boldly chase their dreams with the clarity and know-how to make them come to life.
We’re firm believers that if you want to go far in business - you can’t do it alone.
We believe in community like we believe water and air are necessary ingredients for survival.
Business ownership is one of the most difficult, yet most rewarding personal development journey's you can go on. And having a supportive community of people who get you, support you, dream with you, lift you up when you're doubting yourself, and celebrate you when you win?
There's just nothing better than that.
And THAT is why building a community is at the heart of our mission.
It's also why we believe that being a part of THIS community can take you farther- faster than you could ever do floundering around on your own.
I want to tell you a little bit about what this community is all about because it's all about YOU - the dream chaser, the creative, the entrepreneur...SO! Listen up!
Everyone’s all up on Instagram like “#living’ my best life!” But what I thought was lacking from that lovely sounding phrase? Education and practical tools to actually live your most fulfilling, meaningful, joyful, abundant and truly your BEST life both personally and professionally.
The Find Your Freedom Collective is all about helping entrepreneurs and creatives across the globe live their best life and NEVER feel burdened by their passions - with PRACTICAL education, accountability, inspirational case studies, and community support.
Find Your Freedom is a monthly membership community created with the focus of helping YOU find YOUR own definition of freedom in these core areas: your job, your time, your finances, living out your purpose, fueling your creativity, having healthy relationships, and living out your dream lifestyle.
Basically, we're all about doing work that fires you up, spending time doing the things you love most with the people you love most, and having the time and financial freedom to live TRULY your best life.
Everyone is welcome at our table.
There's no right path to freedom and success.
Your “why” should always drive your “whats”.
Hustle isn't the path to happiness.
You need to be fearless in the pursuit of what sets your soul on fire.
Spaciousness and rest are not selfish.
When we follow our aligned path, we ultimately create a better world to live in.
When dreamers take action, they can change the world.
Community is the key to unlocking your magic.
Find your freedom member
"She has given me my care-free life back while also building a successful business I LOVE"
Laura has helped take my life from unorganized and messy chaos to systemized and organized. She has given me my care-free life back while also building a successful business I LOVE. She's helped me go from crickets to fully booked in less than 4 months. We’re talking from 1 to 17 weddings in 4 months people!! She helped me shave at leassst 20 hours off each of my weddings using her amazing workflows and create an inquiry and booking workflow that has turned into 3 out of every 5 inquiries booking at a package price of $3,400+tax all the way up to $6,400+tax. She has so many tricks up her sleeve—give her five minutes and she'll save you HOURS. Life. freakin. changer.
"A week ago, I would wake up with nothing but anxiety attacks, and now, I jump out of bed excited to start my day because of what I learned in your course."
Just wanted to quickly pop in and say thank you..... thank you soooooooo much. I’ve been teary eyed all morning at work. A week ago, I would wake up with nothing but anxiety attacks, and now, I jump out of bed excited to start my day because of what I learned in your course. Im so excited for the rest of this month and where this course is going to take me! I can’t believe all the stress that’s been lifted ALREADY!!!
"I feel so energized and excited about the year ahead because I'm getting my business all organized."
Holy smokes! This stuff is golden. I'm so thankful to have a renewed desire to be productive and get organized. I'm only on module 3 and I have already put things in place to get the important stuff done at the beginning of the week and leave some flex time later in the week. This week, I finished my blog posts for this week, all my social media posts, delivered a gallery, culled two weddings and got set up with Tailwind for Pinterest for a whole month. WOW.
In depth classes every month on a topic that will help you strengthen an area of your business or life and find more freedom.
Actionable workbooks to help you implement what you're learning, in a way that helps you reach YOUR version of success.
Virtual coaching or Q&A calls with your new biz besties cause we could all use a little more community and encouragement.
Education without action won't get you far. We're here to keep you accountable to your goals so they become a reality.
Digital bonuses & tools along the way to help you get results (and freedom) faster—because we loveee seeing continual growth.
Regular case study calls and guest coaches to help you learn from the experts and gain insight and inspiration when you need it most.
Imagine a world where...
You know exactly how to attract dream clients, book them with ease, and give them a client experience they rave about
You have confidence in your business finances and income because you made a plan for the year to make your goals happen
You feel calm and organized running your business on a daily basis because your systems are so on point that you know exactly what you need to do and when you need to do it across every client project
Your marketing strategy is on lockdown and you feel confident you will book out your year, year after year after year...
your dream biz and life awaits
ready for your life to change?
yeah, those things aren't just a pipe dream. Take it from some of our members...
You have a community of business besties that are there to lift you up on the hard days, strategize with you for the things you're stuck with, and celebrate you when you have a victory
You are happier and more fulfilled than ever before in your life, wondering why the heck you didn't get started on the path to freedom sooner
"Laura was able to give me my carefree life back while also building a successful business I LOVE."
“Working with Laura and the community has helped me build a business that is a fine-tuned well-oiled machine. It quite literally feels like I am living in a state of blissful ecstasy. I only need to work 2 days a week, and I'm doing the parts of my business I love while taking in a revenue of 85k+ a year! TALK ABOUT FREEDOM! All while my clients are being educated, served well, and in a timely manner! I always say to Laura, "what's next?" because I have all the time to dream and chase a whole new goal while easily managing my current one!”
"I don't even know how I can express my gratitude to you."
"LAURA!!! WOOOOWWWW!!! OMGGGG they are amazing!! I don't even know how I can express my gratitude to you for capturing Red Maple at this point in time so beautifully and for getting me in front of the camera in a place that means so much to be on all levels of my being. Every image is so stunning and moving.
I have so much love and gratitude for you girl. Thank you for the inspiring work you are doing. Thank you. Thank you. Thank you. This means so much to me."
This could be you....
"The future of my business seems limitless now."
Prior to joining Laura's programs, I had been in a funk with my business for a few months... a mixture of burnt out, lack of creativity, unsure of where to go or what to do, followed by just feeling so crummy about not doing ALL the things and then straight up paralysis .. WELL. Since joining... I have been on FIRE! I have gotten SO much done including things that have been on my to do list for literally FOREVER. Thank you for igniting my passion(s) once again and creating such a great little community of people to fall back on. I'm so so excited for what's to come and instead of seeing a big brick wall ahead, the future of my business seems limitless now.
In the Find Your Freedom Collective...
The ambitious. The multi-passionate. The dreamers.
The entrepreneur and creative with a fire in their soul.
Every small business owner with a desire and a purpose- ready to live their best life and never feel burdened by their passions.
Those ready to step into their purpose. Their light. Their calling. And share it with the world.
People who crave doing what makes their soul happy.
Helping you find YOUR definition of freedom- whatever that means to you, and ensuring you never settle for a life of someone else’s design.
Every month, one topic will be released in a masterclass form, and then you'll receive the workbook to go along with it! In addition, we'll have monthly group coaching calls or happy hour calls to keep you accountable on all those awesome business and life goals. BUT WAIT—THERE’S MORE! Every so often, we’ll have a 1-week challenge to take what you learned and put it into practice, along with some other fun goodies like case study interviews with experts in the industry about how they redefined success and found freedom in their business.
Your burning questions—answered!
To be completely honest, no matter what level of business you're at, there's a place for you here. Our community consists of many business owners in what we lovingly call the “Dreamer” phase (dreaming of going full-time with their biz!) and seasoned entrepreneurs looking for a bit more courage, clarity, confidence, and accountability to make their dreams happen.
Yup! You can cancel at any time! The investment is $35/month billed monthly If you ever decide to leave and come back, you'll pay whatever the current monthly price is at the time of your re-enrollment.
Honestly—SO MUCH. We want this to be a place where you learn the tools to build a better business and better life, but we also want it to be a place where you seek accountability, inspiration and encouragement. We believe that when dreamers take action, they can change the world, and we hope you're one of those dreamers. Some topics include income planning, creating a marketing plan for your business, SEO, how to create workflows, how to create a weekly schedule, and SO MUCH MORE.
Ummm, how does monthly membership happy hours with all your new biz besties sound?! PLUS exclusive access to expert panel and member discussion about life, biz, and all things freedom.
Of course! Email firstname.lastname@example.org and I'll help ya out!!!
Being a Freedom Focused Entrepreneur is about chasing your dreams despite your fears. Blazing your own trail despite not knowing your destination. Working fiercely on your dreams until you make what you’re working towards sustainable so you never have to go back to a job you hate.
We hope to have you in the freedom fam.
Finding balance in your life while you thrive in your business. Taking on that new adventure outside your comfort zone because it lights you up inside. Sharing your knowledge and gifts with a bigger audience so you can impact the world. Being the visionary your business needs because the world needs you to step into your light.
Are you ready to fearlessly build a life and business you LOVE?
Well then heck—LET’S FREAKIN’ DO THIS!
My business and life was just about the farthest thing from "freedom-filled" as you could get. I was a burnt out, hot-mess of a business owner - scrambling to book clients, barely sleeping, and quite frankly, was frustrated that my dream business was feeling anything but dreamy. It took a long time to figure out the right moves to make to get to where I am now, but I'm so thankful every day that I put in the work to get here.
Now, I get to run three businesses that truly light me up. My business(es) provide financial freedom for myself and my husband, give me the time freedom to do what I want, when I want, the creative freedom to work with people I love, and the clarity of purpose to share my story and make an impact. I wouldn't trade any of it for the world - because it led me here - to you - to building this community.
I remember graduating from college as an interior designer - already with a job offer in hand for what I thought was my absolute dream job, thinking "WOW - I've made it!"
I thought that job was going to be everything I ever wanted - being creative, working on DREAM design projects around the world. It was my definition of success at age 22. Until it wasn't.
That "dream job" turned into my absolute nightmare. I came home every day from work and cried. I took up kickboxing to get my frustrations out. I developed anxiety for the first time in my life.
And that's when I shot my first wedding. It was everything I ever dreamed of and more. And after that - going back to my day job became worse and worse. To the point a team member called me out and told me I needed to quit in order to essentially "save my soul".
In March 2015, I built up the courage to do so, and took a job as a Photo Editor at a Commercial Studio as a stepping stone on my way to full time entrepreneurship.
In 2014, I photographed my first brand session. I think this was one of those pivotal moments in time where I thought "I can actually do THIS as a job? I can document people's passions and help them connect with their ideal audience? I can tell their story, and watch their soul light up when they tell me about what they do and why they do it? I can empower people to show up and live out their passions?"
I was absolutely hooked from the first brand session I ever did. I like to think I pioneered brand photography cause at the time there was NO ONE doing it and it really didn't even have a name. "Brand promotion" was what I called it, and it made me feel like time was standing still when I got to work with someone for this service.
I think that was really one of the moments that ignited a spark in me to work with small business owners and creatives. I was smitten with helping people pursue their passions and helping their stories come to life. It was the first time I felt like I was being led towards a part of my purpose. (But I wouldn't discover that until much later)
7 months into my job at the commercial studio (which I did really love!) I was finding myself in the same predicament I was in back in March - burnt out, and exhausted from one too many 2AM nights spent editing.
I remember the day I quit all too well. I showed up to work looking like a disheveled mess because of my near all nighter editing a wedding. I kept thinking “how much longer do I need to burn the candle at both ends?” This was the second time in a year I was completely burnt out.
My boss called me into the office and he could hear the exhaustion in my voice. Next thing I knew, he was speaking loud and clear telling me things I knew were true but didn’t want to hear: “Laura you’re a shell of the person who walked into this office months ago. You can't continue working like this. Believe in yourself enough to make your business happen. I do.”
Then, my breath of fresh air came- he gave me the permission I was apparently seeking to quit my job. To pursue my business full time. So I quit!
I remember being so excited to finally "have the freedom" I desired - with my time, finances, lifestyle, creativity, purpose. But the truth was - I was a long long ways away from actually having it.
For the next year of my life, I became what I call the “hustler”. You know the one: the person who works 24/7 around the clock to get clients, book them and make enough money to validate their decision to quit their job. That was me –I took every project or client I could get, whether they were someone I wanted to work with or not.
I desperately wished I could have a clone of myself to get everything done, but, I, instead, worked myself into the ground, with 2AM nights in front of my computer being the norm. I burnt out, YET again, despite thinking that quitting my job would solve all my problems. And I knew things needed to change.
Up until this point, 2 AM nights editing were regular. 14+ hour days were common. 12 hour days were a luxury. 8 hour days were unheard of. And I could totally forget about days off.
I was desperately craving time. Organization. Simplification. Freedom.
I sat at my dining room table and took a good hard look at my business. I started creating workflows and systems and getting my business organized. I started creating templates for everything I did. I created processes I could hand off to - at the time - my mom, who offered to help take things off my plate. I created repeatable ways of doing things efficiently instead of reinventing the wheel every time I got a new client. I invested in a CRM to manage all my projects and clients. I got more serious about learning my finances. I rebranded. I completely overhauled my business.
After I implemented workflows and systems, I got a glimpse into the freedom I could actually have running my own business. I learned that business was about working smarter, not harder. My business started running like a well oiled machine.
Better yet- I was managing my to do list with ease, my clients were blown away by their experience, and I no longer had to burn the midnight oil because I finally had a grasp on my business.
And this changed my life.
-I started going on vacations without carrying my laptop everywhere.
-I started taking weekends off to actually spend quality time with my family and friends when I didn’t have weddings.
-I started going to the gym and taking care of myself again.
-My referrals went up by 1200% because of my new client experience
-My business income tripled.
-I took two months off - a true sabbatical - in the middle of busy season.
-I had my first 6-figure year
-And I found balance.
I always say that I accidentally became an educator in the creative industry, because truly, it was never "planned" - it just kinda started to happen.
After starting the Northern NJ TT group in 2016, I realized my deep passion for helping others succeed- specifically, helping creative entrepreneurs succeed, and by the end of 2017, a few friends began asking me if I could help them with their workflows and productivity and systems. I fell face first into coaching and I loved every second of it.
So naturally, as a true overachiever, with all my new found free time, I hired another coach to help me figure out how to start a new business– online education for creatives. In about a year, I started to become known as the "go-to-girl" for help with workflow, systems, time management, productivity and work life balance.
I started my second business, (this one!) officially as it's own LLC in 2017, and I launched my first online product - The Wedding Photographer's Playbook - helping photographers deliver their weddings in a week. This was the catalyst for everything that was about to come.
I found an insane amount of joy and fulfillment helping other businesses owners get their lives back, and my mission quick became helping creatives follow their passions without sacrifice.
I wanted to help people run their businesses well. Without sacrificing their personal life. Without burning out. I wanted to help people have businesses AND LIVES they loved.
And this started culminating in a lot of different ways, as I tried to discover what fit my personality best.
I launched retreats (I've now hosted 4!), I launched a digital shop, a signature course, a coaching program, mentoring intensives, a membership, E-Books, and more.
In each launch, I discovered more and more about who I wanted to help and why. Every conversation with a fellow creative started leading back to one thing: FREEDOM.
But to me - freedom didn't JUST encompass time freedom. It involved finances. Creativity. Purpose. Passion. Lifestyle. - AND time.
I knew that my love for helping creatives wasn't going anywhere anytime soon, and as my businesses and my dreams got bigger, my team had to as well. I started to assemble an incredible team of women to walk the road of business alongside me and together, even bigger things started happening.
We got to help more people.
We broke through every financial goal we set for the business.
We made big crazy dreams happen.
I found entrepreneurial freedom and became the visionary of my business doing all the things that light me up and I know you can have the same freedom and success I did.
Ah, here we are - present day. Most days I still can't believe that 2015 Laura had enough guts to quit her job and take a chance on a tiny dream of becoming a wedding photographer. But what I really can't believe is how many lessons, twists and turns that dream has made along the way.
I believe every pivot I've made has brought me closer and closer to my purpose: of helping creatives follow their passions, live up to their potential, tell their stories, and find freedom in their lives.
I'm here to help you build a life and business you love.
And I sure hope you'll stick along for the ride. It's a good one.